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Paul Smalera

Chief Clubber

It’s been a minute

Jul 9, 2026

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1 min read

It’s been a minute

So I thought I’d come back with something a little different.

Paul Smalera
Paul Smalera
The Marketing Department Paradox

Oct 6, 2025

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6 min read

The Marketing Department Paradox

Why VCs Starve Their Most Important Function

Paul Smalera
Paul Smalera
Content Is Not a Cost Center

Sep 17, 2025

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4 min read

Content Is Not a Cost Center

Content is the cheapest asymmetric bet a VC can make.

Paul Smalera
Paul Smalera
Breaking Down the Walls Between Storytelling and Building

Aug 20, 2025

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6 min read

Breaking Down the Walls Between Storytelling and Building

My Journey with AI, so far.

Paul Smalera
Paul Smalera
Here’s what AI can’t do for your content strategy

Jul 28, 2025

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8 min read

Here’s what AI can’t do for your content strategy

ChatGPT is not going to replace your marketing/content strategy

Paul Smalera
Paul Smalera
🪙 Liquidity Rewritten

Jul 16, 2025

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5 min read

🪙 Liquidity Rewritten

Why Secondaries Are Becoming the Center of Venture Capital

Paul Smalera
Paul Smalera
The Quiet Engine of Venture? Secondaries.

Jul 1, 2025

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9 min read

The Quiet Engine of Venture? Secondaries.

How Smart VCs Turn Liquidity Into Their Secret Weapon, for Content and Beyond

Paul Smalera
Paul Smalera
The AI Paradox: Why VCs Must Choose Evolution or Extinction

Jun 18, 2025

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8 min read

The AI Paradox: Why VCs Must Choose Evolution or Extinction

AI Has Arrived in VC. It’s Powerful, Fast, and Essential. But It’s Not Enough.

Paul Smalera
Paul Smalera
🧠 Strategy ≠ Spreadsheets: What This New VC ‘Blueprint’ Still Needs

Jun 11, 2025

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4 min read

🧠 Strategy ≠ Spreadsheets: What This New VC ‘Blueprint’ Still Needs

For a report about how to rebuild venture, there’s almost nothing about how firms actually communicate, differentiate, or earn attention in this new era.

Paul Smalera
Paul Smalera
The Intellectual Capital Arms Race in Venture

May 30, 2025

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4 min read

The Intellectual Capital Arms Race in Venture

The Next Great VC Firm Won’t Win on Capital, but on Clarity

Paul Smalera
Paul Smalera
The VC Who Rewrote the Content Playbook and Reshaped Silicon Valley

May 19, 2025

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15 min read

The VC Who Rewrote the Content Playbook and Reshaped Silicon Valley

Deep Dive: Paul Graham

Paul Smalera
Paul Smalera
Sorry Marc, AI is coming for VC, too

May 6, 2025

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7 min read

Sorry Marc, AI is coming for VC, too

You don’t need to be replaced by AI to become irrelevant.

Paul Smalera
Paul Smalera
What I've Learned Ghostwriting for VCs

May 4, 2025

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5 min read

What I've Learned Ghostwriting for VCs

Behind the Scenes of How the Best Firms Build Influence Through Ideas

Paul Smalera
Paul Smalera
Compound Content

Apr 29, 2025

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4 min read

Compound Content

Why Regular Publishing Builds Brand Equity Like Compound Interest

Paul Smalera
Paul Smalera
Your Investment Thesis Is Boring—Here’s How to Fix It

Apr 19, 2025

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6 min read

Your Investment Thesis Is Boring—Here’s How to Fix It

You’ve got one shot to make them believe—don’t waste it on jargon.

Paul Smalera
Paul Smalera
The Next Great VC Firm Will Be Built Like a Media Company From Day One

Apr 10, 2025

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6 min read

The Next Great VC Firm Will Be Built Like a Media Company From Day One

Founders Don’t Just Pick Capital—They Pick the Stories They Want to Belong To

Paul Smalera
Paul Smalera
Audience of One

Apr 3, 2025

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7 min read

Audience of One

Why the Most Effective VC Content Strategies Obsess Over Founders, Not Influence

Paul Smalera
Paul Smalera
The AI Content Paradox

Mar 27, 2025

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8 min read

The AI Content Paradox

Why Venture Content Matters More, Not Less, in the Age of Artificial Intelligence

Paul Smalera
Paul Smalera
Why Every Great VC Firm Is a Media Company

Mar 18, 2025

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5 min read

Why Every Great VC Firm Is a Media Company

Venture capital isn’t just about picking winners—it’s about shaping the narrative that creates them.

Paul Smalera
Paul Smalera
What VCs Can Learn from Journalists: Storytelling Lessons That Win Deals and Earn Influence

Mar 12, 2025

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6 min read

What VCs Can Learn from Journalists: Storytelling Lessons That Win Deals and Earn Influence

Great journalists and great investors have one thing in common: they know how to tell a story that makes people pay attention.

Paul Smalera
Paul Smalera
The Different Types of VC Content and When to Use Each One

Mar 7, 2025

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6 min read

The Different Types of VC Content and When to Use Each One

Not all VC content is created equal—and the best firms know when to deploy the right format for maximum impact.

Paul Smalera
Paul Smalera
The VC Content Audit: How to Find Your Gaps and Fix Them

Feb 28, 2025

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5 min read

The VC Content Audit: How to Find Your Gaps and Fix Them

Great content isn’t just published—it’s planned, refined, and optimized over time.

Paul Smalera
Paul Smalera
Content Metrics That Matter for VCs: Measuring the Real Impact of Thought Leadership

Feb 24, 2025

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5 min read

Content Metrics That Matter for VCs: Measuring the Real Impact of Thought Leadership

If your VC content strategy isn’t driving deal flow, credibility, or LP interest—what’s it really doing?

Paul Smalera
Paul Smalera
Storytelling for LPs: Creating Content That Sells Your Next FundNew Post

Feb 18, 2025

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6 min read

Storytelling for LPs: Creating Content That Sells Your Next FundNew Post

Great investors don’t just raise capital—they craft a compelling narrative.

Paul Smalera
Paul Smalera
Forest for the Trees: How to Build an Evergreen VC Content Flywheel

Feb 11, 2025

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7 min read

Forest for the Trees: How to Build an Evergreen VC Content Flywheel

Great venture capital content doesn’t just capture attention—it creates momentum. Here's how:

Paul Smalera
Paul Smalera
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VC Content Club

VC Content Club

Want to understand why some VC content rules while most is forgettable? Read between the term sheets with me to understand why.


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