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What I've Learned Ghostwriting for VCs

May 4, 2025

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5 min read

What I've Learned Ghostwriting for VCs

Behind the Scenes of How the Best Firms Build Influence Through Ideas

Paul Smalera
Paul Smalera
Compound Content

Apr 29, 2025

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4 min read

Compound Content

Why Regular Publishing Builds Brand Equity Like Compound Interest

Paul Smalera
Paul Smalera
Your Investment Thesis Is Boring—Here’s How to Fix It

Apr 19, 2025

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6 min read

Your Investment Thesis Is Boring—Here’s How to Fix It

You’ve got one shot to make them believe—don’t waste it on jargon.

Paul Smalera
Paul Smalera
The Next Great VC Firm Will Be Built Like a Media Company From Day One

Apr 10, 2025

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6 min read

The Next Great VC Firm Will Be Built Like a Media Company From Day One

Founders Don’t Just Pick Capital—They Pick the Stories They Want to Belong To

Paul Smalera
Paul Smalera
Audience of One

Apr 3, 2025

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7 min read

Audience of One

Why the Most Effective VC Content Strategies Obsess Over Founders, Not Influence

Paul Smalera
Paul Smalera
The AI Content Paradox

Mar 27, 2025

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8 min read

The AI Content Paradox

Why Venture Content Matters More, Not Less, in the Age of Artificial Intelligence

Paul Smalera
Paul Smalera
Why Every Great VC Firm Is a Media Company

Mar 18, 2025

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5 min read

Why Every Great VC Firm Is a Media Company

Venture capital isn’t just about picking winners—it’s about shaping the narrative that creates them.

Paul Smalera
Paul Smalera
What VCs Can Learn from Journalists: Storytelling Lessons That Win Deals and Earn Influence

Mar 12, 2025

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6 min read

What VCs Can Learn from Journalists: Storytelling Lessons That Win Deals and Earn Influence

Great journalists and great investors have one thing in common: they know how to tell a story that makes people pay attention.

Paul Smalera
Paul Smalera
The Different Types of VC Content and When to Use Each One

Mar 7, 2025

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6 min read

The Different Types of VC Content and When to Use Each One

Not all VC content is created equal—and the best firms know when to deploy the right format for maximum impact.

Paul Smalera
Paul Smalera
The VC Content Audit: How to Find Your Gaps and Fix Them

Feb 28, 2025

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5 min read

The VC Content Audit: How to Find Your Gaps and Fix Them

Great content isn’t just published—it’s planned, refined, and optimized over time.

Paul Smalera
Paul Smalera
Content Metrics That Matter for VCs: Measuring the Real Impact of Thought Leadership

Feb 24, 2025

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5 min read

Content Metrics That Matter for VCs: Measuring the Real Impact of Thought Leadership

If your VC content strategy isn’t driving deal flow, credibility, or LP interest—what’s it really doing?

Paul Smalera
Paul Smalera
Storytelling for LPs: Creating Content That Sells Your Next FundNew Post

Feb 18, 2025

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6 min read

Storytelling for LPs: Creating Content That Sells Your Next FundNew Post

Great investors don’t just raise capital—they craft a compelling narrative.

Paul Smalera
Paul Smalera
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VC Content Club

VC Content Club

Want to understand why some VC content rules while most is forgettable? Read between the term sheets with me to understand why.


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